Insinger de Beaufort investment bank: annual report

Convey the bank’s distinctiveness through unconventional storytelling. Via Aquarium Writers.

The thing about monsters

Monsters have always had a grip on the human psyche. From medieval bestiaries to Dracula to Star Trek’s Borg, they roam the perimeter of the place we call normality.

The word comes from the Latin monstrum, meaning omen or warning. What are monsters warning us about? And what does that tell us about ourselves?

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That’s the thing about monsters. They mirror our inner demons. You can run away, try to kill them or try to learn from them – but you can never ignore them.